Welcome to our first installment of MaxMind’s Best Practices Blog Series!
In this post, we discuss using the minFraud Service in conjunction with your AVS and CVV declined transactions in order to help you increase your conversion rate and stop more fraud.
MaxMind, the industry-leading provider of IP intelligence and online fraud detection tools, has been invited to present at the 2014 Merchant Risk Council (MRC) eCommerce Payments & Risk Conference in Las Vegas. We are excited to be joined by a top Risk Analyst from our merchant partner, Shopify, the leading commerce platform that allows anyone to easily sell online, at their retail location, and everywhere in between. Continue reading
The ‘riskScore’ is the most actionable piece of data returned by MaxMind’s minFraud service. The ‘riskScore’ simplifies the accept/reject/review decision for online orders, helping merchants to prevent fraud and reduce time spent on manual review. This blog post will explain why minFraud service users should use the ‘riskScore’ instead of the ‘score’ to catch fraud.
Prior to February 2007, before the ‘riskScore’ was introduced, the only risk estimation element the minFraud service returned was the ‘score’ value. The ‘score’ ranges from 0-10 and is calculated by a static risk model formula that uses previously observed risk factors. This return value is deprecated and the risk model behind it is no longer updated. The actual formula used to calculate the ‘score’ can be found here.