MaxMind will be exhibiting at ad:tech November 1 and 2

MaxMind is heading to ad:tech New York, one of the world’s largest conferences for digital brands and technology leaders. Come visit us at our booth and learn more about our GeoIP and minFraud products, and stick around for a speech hosted by our Director of Business Development Jenn Sessler.

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MaxMind’s Paladin Report is now available

Deciding on the right fraud prevention and IP intelligence provider can be a daunting task. With worldwide internet usage projected to grow every year, your choice matters now more than ever. So, make an informed, educated one with MaxMind’s Paladin Report.

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Using Custom Inputs to Refine your Response to Fraud

Online fraud is a complex, hard to detect, and constantly evolving type of crime with serious business consequences. While many e-commerce merchants are looking for new ways to engage with customers, fraudsters are also looking for new ways to exploit them. In a way, every touchpoint you create – from buy online/pick up in store options to social click-to-buy ads, mobile shopping to loyalty rewards programs – is another opportunity for cybercriminals to bypass your fraud screening.

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GeoIP Services Ensure Fomo’s Customers Don’t “Miss Out” on Sales

Every year, more than a billion consumers shop on e-commerce websites. And in 2016, a new startup called Fomo set out to help merchants reach that audience. To do that, Fomo first needed to find a service partner with expertise in geolocation. They chose MaxMind. “We’re a relatively new company, but our growth has been phenomenal since we added MaxMind’s GeoIP2 Precision services,” said Fomo’s co-founder Ryan Kulp.

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Case Study: Reducing Chargebacks Using the minFraud Service

Thexyz, a Canadian company, provides a secure email service. This paid platform gives customers an email address that is secure and private while keeping the user experience ad-free.

Introducing the minFraud service had a dramatic effect on their chargeback rate. Here’s their story.

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Behind the Scenes: High Risk Shipping Addresses

Just like good customers, fraudsters must provide a shipping address in order to receive merchandise. But fraudsters, who need to evade detection and efficiently resell stolen goods, leave traces in the shipping addresses they use. The minFraud Network collects data on shipping addresses and uses it to identify any high risk shipping addresses associated with the transactions you submit for review.

This blog post investigates some high risk shipping addresses known to MaxMind, as well as provides some general fraud review tips for identifying them.

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How to recognize legitimate proxy use
and reduce false positives during order review

As a merchant, you’ll frequently see cases where multiple orders with different billing addresses and payment methods are placed from the same IP address, and it’s not clear whether or not this indicates fraud.

Such activity could be a sign of fraud, with a fraudster testing multiple compromised credit cards. It could also be a sign that a fraudster is using a proxy to obscure his identity. There are times though when such activity is expected and flagging such transactions as fraudulent would mean denying good orders and frustrating customers. Continue reading

Case Study: Using Historical Transaction Data to Reduce Chargebacks

The new year has arrived. With transaction history from a busy holiday season on hand, this is a great time to take a look your historical transactions with a fresh and critical eye.

Reviewing your chargeback data to identify fraud patterns is a good way to get started. In this month’s blog post, we provide a case study of an online penny auction business, which improved their bottom line by doing just that. Continue reading

How to Protect Your Streaming Content from VPN & Proxy Traffic

As more and more TV, music, and movie content has moved online, a veritable industry has grown up around helping people to circumvent location based broadcast restrictions. Demonstrating the scale of the issue, GlobalWatchIndex reports that as many as 29% of VPN users globally accessed Netflix in one recent month. Tutorials for how to access this and other streaming services abound.

Streaming providers are required by content licensors to geographically restrict access to the content they license. Providers risk losing content licensors’ trust and ultimately risk losing their ability to license content from studios and other licensors if they are not able to restrict access based on where their customers are accessing this content from. This post describes the ways restrictions are being bypassed and offers some advice on solutions. Continue reading