We are happy to announce the release of the GeoLite2 web service, a limited free IP geolocation API. You may use up to 1000 look-ups per day for the GeoLite2 web service.
Since 2002 MaxMind has been trusted by hundreds of thousands of developers to provide IP geolocation data for projects of passion to enterprise-grade applications and everything in between.
We’ll keep this brief: why should you use the GeoLite2 web service?
Reliability. We have been at this for 18 years and our web service infrastructure serves tens of billions of requests annually with 99.99% uptime.
Accuracy. We know that IP geolocation has its limitations and we strive to be as transparent as possible about our accuracy numbers for both our free and paid solutions.
Accessibility. Our APIs are public and widely adopted which is why you have probably seen MaxMind integrated in some of the platforms you use, and probably why you know about us.
Flexibility. If you need more accurate or other kinds of IP data all you need to do is switch out the URL to call one of our paid web services. We don’t require a subscription or commitment. You can pay as you go and service credits don’t expire.
If you’re an existing GeoLite2 database user, you can generate a license key and start using the service immediately. Our GeoIP2 Precision web service client APIs may be used with the GeoLite2 web services.
It always starts with an innocent observation. “We get a lot of traffic from Boston,” your boss remarks. You naturally throw out a guess or two and discuss why that might be. Until your boss drops the bomb —
“Can you dig into that?”
Darn it. You walked right into that one.
Now you’re in a predicament. You know Google Analytics has traffic by geographic location, but that’s not gonna cut it. If you want to report on those retention rates, lifetime values, or repeat behaviors by geo, you need something you can query with SQL, something that lives in your data warehouse. But you don’t have anything like that. You know there’s user IP addresses in your log data, you just need to turn them into locations. But Redshift doesn’t have a way to do that.
We get a lot of questions here at MaxMind about IPv6, and it’s not hard to imagine why. Accuracy is top of mind for every user of IP geolocation and this topic introduces questions about how effective geolocation can be for certain user segments. In this post, we explain a key reason for IPv6 addresses, how they’re allocated, and provide information about IPv6 geolocation accuracy.
Anonymous IP addresses (sometimes incorrectly generalized as “proxies”) serve to hide a web user’s true IP address and obfuscate their geolocation. There are legitimate reasons, usually related to privacy or security, to use anonymous IPs, but many businesses find that fraudsters and other bad actors also use anonymous IPs in malicious ways that affect the bottom line.
After careful consideration, taking into account customer feedback, we have decided against removing latitude and longitude coordinates from the GeoLite2 databases. We are in the process of reviewing coordinates used in all of our GeoLite2 and GeoIP databases to ensure there is no risk of misuse.
Moving forward, we will still be discontinuing the GeoLite Legacy databases and will continue to support open source through our GeoLite2 databases. Please continue to check our blog, Support Center, websites, and ourTwitter andLinkedIn accounts for additional updates on our review of GeoLite2 database coordinates.
At MaxMind, “open communication” is one of our core values. We’re listening to you and we take your feedback seriously.
Digitally savvy consumers areincreasingly seeking online experiences tailored to their interests; meanwhile, web personalization companies likeGeoFli are increasingly seeking ways to deliver just the right experiences to those consumers, at the right time.
“We wanted to create a service to display website content based on a visitor’s IP address,” said GeoFli co-founder Nick Shontz. “Using MaxMind’s GeoIP2 City database combined with GeoFli’s custom software, we have seen conversion rates double for our customers. It’s great having an industry-leading tool like GeoIP2 City that’s so easy to integrate with our systems and have such great application and scalability,” Shontz added.
MaxMind is heading to ad:tech New York, one of the world’s largest conferences for digital brands and technology leaders. Come visit us at our booth and learn more about our GeoIP and minFraud products, and stick around for a speech hosted by our Director of Business Development Jenn Sessler.
Every year, more than a billion consumers shop on e-commerce websites. And in 2016, a new startup called Fomo set out to help merchants reach that audience. To do that, Fomo first needed to find a service partner with expertise in geolocation. They chose MaxMind. “We’re a relatively new company, but our growth has been phenomenal since we added MaxMind’s GeoIP2 Precision services,” said Fomo’s co-founder Ryan Kulp.
As a merchant, you’ll frequently see cases where multiple orders with different billing addresses and payment methods are placed from the same IP address, and it’s not clear whether or not this indicates fraud.
Such activity could be a sign of fraud, with a fraudster testing multiple compromised credit cards. It could also be a sign that a fraudster is using a proxy to obscure his identity. There are times though when such activity is expected and flagging such transactions as fraudulent would mean denying good orders and frustrating customers.Continue reading →